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Christian Rampazzo – “The future of tourism? Certified well-being

Safe beaches and hotels for holidays oriented towards wellness and sustainability. Engineer Christian Rampazzo, member of the Serenissima Consortium, tells us about Blue Zone and BlueSPəace. Engineer Rampazzo, what are BlueZone and BlueSPəace? BlueZone is a certified process of environmental sustainability and sanitation available to the tourist industry, from the seaside to the mountains. And obviously also to hotels. An outdoor safety and service quality protocol for the guests. BlueSPəace, conversely, aims at smart 4.0 beaches, the beaches of the future. Can you make some examples? We offer beach umbrellas with remote-controlled opening and closure system, multi-sensory emotional sun beds, integrated safe, night lighting of the beach with light choreographies, beds with seatbacks, smart and multipurpose self-cleaning showers and toilets. How were these protocols developed? Thanks to a team of professionals, including Politecnico di Milano. The practices were supported by the Veneto Region, Unionmare and Confindustria Dolomiti Belluno, ASACERT, Federalberghi Veneto. What are their strengths? They are many, but they share the same direction: offering certified well-being in the accommodation facilities. A fundamental aspect for the beaches in the years to come, considering the challenges of public tenders. Moreover, it is worth mentioning the sustainable transition process of the UN 2030 agenda. Those companies that make investments can benefit from tax credits. What are the consequences? Competitivity. Booking and other booking portals have added the “certified sanitation service” flag. Therefore, those facilities that can offer this service are advantaged. The idea of holidays has changed … Exactly. Therefore, we have developed 5 BluZone sanitation values starting from the certified protocol and environmental sustainability, which are key points for the Recovery and Resilience Plan funds. We must remember that holidays should always be intended as an unforgettable experience. And, in this sense, innovation is fundamental.
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